Charity Impact Podcast: Chris Sherwood, RSPCA CEO on innovation, service improvement, governance, strategy and professional development (#8)
“Its not right, it could be better and could be different.”
In this episode, some of the areas we discuss are:
Scroll down for episode notes with a few approximate time stamps and links to resources.
Chris Sherwood, who has been Chief Executive of the RSPCA since August 2018. Before that Chris was CEO at Relate for 3 years having previously been their Director of Policy, Communications and Digital Services.
Before that he had roles as Director of Innovation and Development at Scope and Senior Development Manager at Nesta where he led their work on Co-production, People Powered Health and Ageing. Prior to joining the voluntary sector he worked in local government while studying for his degree.
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If you are not securing the amount of grant income you think you should be, it is probably not due to a lack of capacity. It might be for a number of more complex reasons, such as organisational issues which require better collaboration with colleagues in other teams such as services, finance, policy and so on; or performance issues, such as ineffective practices within the trust fundraising programme. Or you may have a temporary reduction in capacity due to a trust fundraiser leaving or being on maternity or sick leave.
We have found that charities with small fundraising teams are often failing to maximise grant funding opportunities for one of three reasons:
We find that small charities usually have a history of raising most of their income from either grant funding or community fundraising.
If you lead a small, grant funded charity, you will probably be skilled in bid writing by necessity. You might be a great bid writer. However, we know that this is only one aspect of your role, alongside overseeing your services, managing the team and often everything else from accounting to fixing the printer! If you are stretched thinly, you will be missing out on funding opportunities that could help to grow your charity.
If you lead a small charity that relies on other forms of fundraising, you and your team may have very little experience of identifying and securing grant funding. You might not know where to start in terms of identifying the right funders to apply to, writing a compelling case for support or how to even make time for this amongst everything else.