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Fundraising Strategy Masterclass

January 14, 2020 @ 9:00 am - 1:00 pm

$99 – $149

Day 1 – Tuesday 14 January 2020 @ 09.00 – 13.00

Day 2 – Wednesday 22 January 2020 @ 09.00 – 13.00


Do you need to learn how to develop an effective fundraising strategy for your charity?

We will take you through each step of the process so that you can develop your own fundraising strategy.

Working through our template, you will be able to explore key elements of fundraising strategy in the masterclass. After completing the two sessions, you will be able to develop the full detail of the strategy to produce a set of recommendations, actions and forecasts for your charity.

Together, we will go through the process of how to undertake an internal and external review of the current situation for your charity, before exploring each of the fundraising income streams to assess the potential opportunity for your charity and the resource required to realise that potential.

The masterclass will be split across two half day sessions, allowing time for reflection, research and consultation in between. Following the completion of the two sessions, you will have access to six weeks of advisory support to provide advice and critical reads of your fundraising strategy.

The benefits you will gain from this Masterclass:

  • The knowledge and skills to help you develop a strategy for fundraising success
  • Practical advice from an experienced and successful fundraising consultant
  • Interactive learning in a small group setting (circa 12 participants)
  • Learning tailored to your charity
  • Expand your network by connecting with your peers on the course
  • Templates to take back and use in your fundraising programme
  • Follow up support to help implement your learning (phone advice and reviews of draft strategy documents for six weeks following the second session).



Who should attend

You will benefit from this masterclass if you are responsible for your charity’s fundraising and/or you need to make decisions / recommendations on which fundraising activities your charity should prioritise and invest in.

Your role will likely be one of the following: Trustee, Chief Executive, Director, Director/Head of Fundraising, sole Fundraiser.




Alex Blake is KEDA Consulting’s founding director and has overseen our delivery of support for over 70 charities. Alex has been responsible for raising around £30 million for a diverse range of charities, developing successful fundraising strategies and transforming previously underperforming income streams. Alex has also acted as an advisor for charity chief executives and boards, provided the administration of a grant-making trust and is a trustee at LD: North East and Future Builders Uganda.



You can benefit from this Masterclass, including all materials and refreshments (tea, coffee and snacks), from just £99+VAT.



January 14, 2020
9:00 am - 1:00 pm
$99 – $149


KEDA Consulting
2nd Floor, The Pearl, 7 New Bridge Street West
Newcastle upon Tyne, NE1 8AQ United Kingdom
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0191 261 7756