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Trust Fundraising Training

October 27, 2020 @ 10:00 am - 11:30 am

$149 – $199

27 October –  24 November 2020 | 10.00 – 11.30am

We know that charities like yours change people’s lives and it’s your role to secure the grant funding that will help to increase your impact.

The trust fundraising and bid writing process can be challenging, frustrating and deliver low success rates when your team have limited experience or aren’t sure where to focus. We’ve developed our training to help you build your skills in what drives success in this key area of income generation. After this training programme, you will be better equipped to:

  • Increase your total grant income

  • Secure more core funding

  • Build more long-term relationships with funders

  • Improve your internal relationships and systems to increase effectiveness.

Book Now


Our Trust Fundraising Training

The training is a step-by-step masterclass with practical tools and resources that you can use to develop your charity’s trust fundraising programme.

We will explore the practical elements of trust fundraising including:

  1. Prospects: how to identify and prioritise the funders that are most likely to support your charity with the size of grant funding you need.
  2. Case for support: how to articulate, with evidence and emotion, why funders should support your charity/project.
  3. Applications: how to tailor approaches to meet the requirements of each prioritised funder from initial phone calls through to written applications.
  4. Relationships with funders: how to exceed reporting requirements, demonstrate impact and build lasting relationships with funders.
  5. Management: how to develop the internal relationships you need to build compelling cases for support and applications.

The purpose of this training is to deliver practical advice that you can take and apply to your own charity. Each session will be around 90 minutes, comprising advice, discussion and interactive activities. The training will be delivered through a combination of video chat and screen sharing.

A PDF practical handout will accompany each module with a small task set between each session and encouraging peer support/group chat via the Facebook group.


Who is the training for?

Whether you are new to grant applications or have been a trust fundraiser for years, you will benefit from this training if any of the following resonate with you:

  • You can’t always get what you need from colleagues for your case for support and applications.
  • You struggle to build long term relationships with funders so feel like you’re starting from scratch each year.
  • It’s difficult to know how to best use your limited time to maximise your grant funding potential.
  • You are not sure which funders are best to approach or how best to approach each of them.
  • You’re securing smaller grants but are missing out on the major grants you really need.
  • You have lots of restricted funding but it’s difficult to secure core funding.
  • You have the information funders ask for but you feel like other charities are getting more success than you are.

The benefits you will gain from this training

  • The knowledge, confidence and skills to help you:
    • Increase grant income this year
    • Start each year with more confirmed income
    • Secure five, six and even seven figure grants
    • Develop longer term relationships with funders
    • Improve the effectiveness of your trust fundraising programme
  • Time to reflect on and improve your trust fundraising practice through interactive learning in a supportive group of your peers
  • Resources to use in your trust fundraising, including templates for prospect research, case for support and forecasting
  • Expand your network by connecting with your peers on the course through our online community.

Who delivers this training?

Since KEDA Consulting was established in November 2013, we have secured over £20 million for our clients and our team have raised millions more in their prior roles. On average, for every £1 spent on our trust fundraising services, our clients have received £12 in grant income, compared to an industry benchmark of £9. We ask our clients for feedback and 100% say they would work with us again.

Our training is based on our skills, knowledge and resources that have been built over time and are used in practice daily through our trust fundraising service for clients. We are always learning about what works best and how grant making trends are developing so that we can incorporate this into our client service and training programme.

Our trust fundraising training is delivered by Amy Appleton, one of KEDA Consulting’s team of fundraising consultants since April 2018. Amy has a strong track record of securing large grants for our clients and helping them to develop successful trust fundraising programmes that maximise their grant funding potential. Amy has a popular training style and has received excellent feedback from participants at our training events and at external conferences, for example Amy received the highest feedback scores of all speakers at the Institute of Fundraising’s 2019 North East Fundraising Conference.

“Just wanted to commend you for a very effective training course. I have been to many fundraising training sessions from other consultants and the IOF and I felt yours was the best. It had a very good balance to help charities develop their fundraising skills.”  Training participant, January 2020.

Your next steps

You can book onto our next interactive trust fundraising training now by following the booking instructions below.

The five modules will run weekly at 10-11.30am on Tuesday 27th October and 3rd, 10th, 17th and 24th November. We will provide you with invites to access using Zoom. Templates will be emailed to you at the email address you provide.

Have you completed the Trust Fundraising Scorecard yet?

In advance of taking the training, you may find it useful to take our Trust Fundraising Scorecard. The assessment takes just 10 minutes, is completely free and will identify the areas where you can make the most improvement to increase your annual grant income.

Discover your score and access ways to improve your trust fundraising programme.

Take the test


October 27, 2020
10:00 am - 11:30 am
$149 – $199